We are a community of leaders.

IxDA relies on individual initiative, contribution, sharing and self-organization to achieve our goals. Meet some of the individuals from our community who have taken on leadership roles.

IxDA Board

The IxDA Board is a group of individuals nominated from the community. They guide IxDA's strategic direction with input from local leaders, initiative leads and the community at large. Members serve staggered two-year terms.

Initiative Leads

Our flagship initiatives all start the same way: a flicker of an idea fanned into action by dedicated volunteers. Meet some of the individuals from our community who carry the work forward.

Regional Coordinators

IxDA's Regional Coordinators encourage and sustain the growth of local groups internationally. They are nominated from the IxDA community and volunteer their time to keep local groups active and supported.

Brenda Sanderson

Executive Director
Board of Directors

Brenda is an association executive and designer living and working in Montréal. She was previously Managing Director of ico-D, and since 2005 has worked in more than 25 countries—bridging cultures, languages, and time zones to use design for progressive change.

Her creative work has been twice recognized as the Canadian Advertising Campaign of the Year and she is a recipient of the Kenneth R Wilson Award from the Canadian Business Press.

Brenda is a member of the Mandela Poster Project Collective (MPP), a founding board member of Data Interoperability Standards Consortium (DISC) and an avid runner.

Antti Onttonen

Developer, ixda.org
Initiative Lead

Antti is a senior interaction designer and UI developer. He has over ten years of experience in developing digital services and applications. Antti has been active in IxDA Helsinki local group and was responsible for Interaction16 digital channels.

Dean Broadley

Board of Directors

Dean is a Design Executive from Cape Town, South Africa. He's spent his career working hard to connect experiences in the physical, digital and career spaces and finds great value in leaving things more human than he found them.

Wayne Coughlan

Africa & the Middle East
Regional Coordinator

Wayne Coughlan is from Cape Town, South Africa and is a co-local leader for IxDA Cape Town. He teaches in the Graphic Design Program of the Faculty of Informatics & Design at Cape Peninsula University of Technology.

Eduardo Aguayo

Latin America
Regional Coordinator

Eduardo is from Santiago, Chile, and is a co-leader for the local IxDA group, were he served as co-chair for ISA16's organization team. He is a User Experience Consultant, graduated in Social Communications and Journalism and Master Degree (c) in Information Processing and Management. He works as independent consultant and as project manager on his own consultancy studio, 3DIAS. Also, he servers as teacher in academic programs and workshops for professionals.

Jack Moffett

North America
Regional Coordinator

With a BFA in Graphic Design from West Virginia University and a Masters in Interaction Design from Carnegie Mellon, Jack has been designing web, desktop, and mobile applications for over 18 years. He has worked in both research and industry environments and has been teaching design part-time for a decade at WVU. As Manager of Design at CDG, Jack directs a small team of interaction designers performing everything from initial user research and product conceptualization to front-end implementation and testing.

Jack has designed software tools for Boeing, Lockheed Martin, Shell, DaimlerChrysler, Eaton, and many organizations within the U.S. military, including Joint Service Explosive Ordnance Disposal, Naval Reactors, and NCIS. He is the author of Bridging UX and Web Development, co-founded IxDA Pittsburgh, and writes about design on designaday.tumblr.com.

Andrea Mignolo

Board of Directors

Andrea (she/her) is an American designer, speaker, and writer interested in systems, complexity, decoloniality, and learning. By day she is an executive coach at method & matter, working with unconventional leaders to develop capacity, connect with inner knowing, cultivate power, and lead with clarity. And by night she is serves on the Board of the IxDA. Prior to coaching, Andrea was a design and product executive at a number of start-ups, an English teacher at the Japanese Air Self-Defense Force, and developed the once-popular Oulipo Wordpress Theme.

Kiat Lim

Regional Coordinator

Kiat has been supporting IxDA’s mission since 2011 when he set up the IxDA Singapore chapter.

As an Interaction Designer, he is passionate about using design in ways that bring about meaningful impact to the society. With more than 14 years of experience in this field, Kiat now runs an independent design studio which focuses on helping startups and B-corps create impactful products and services that add value to their mission.

Kiat is also a passionate changemaker. He believes in sharing his experience and mentoring junior designers so that everyone, including himself, become better Interaction Designers and leverage on design to make this world a much better place.

Lisa Railey

Regional Coordinator

Lisa is an experience design leader who lives in Sydney where she works with business to deliver success and solve the right problem for the user. She has spent the last 9 years designing product and service experiences across multiple industries, including government - where there is a need to be comfortable before making a decision, to the fast changing pace of retail, as well as telecommunications, financial institutions and business. She has managed, led and mentored design teams in agile, collaborative delivery of experiences across products and services, both online and offline.

Lisa has a BBus - International Business, holds a Masters in Interactive Multimedia and has pursued post grad study in Service Design. She is passionate about the intersection of humans and technology and particularly interested in the employee experience and organisational design. She believes that we must create the right spaces and environments to work in, so that we can deliver the right experience to our users.

Ana Domb

Secretary, Co-chair Interation Latin America
Board of Directors

Ana Domb Krauskopf is an independent design researcher and strategist. She founded and directed the Interaction Design School at Veritas University in Costa Rica, the first IxD graduate program in Central America. She currently teaches at Lead University. Previously she was the Director of Brand Innovation at Almabrands in Chile. In the US, she worked at THE MEME, a design consultancy based out of Cambridge, MA.

She holds a Master's degree in Comparative Media Studies from MIT, where she was part of the Convergence Culture Consortium under the direction of Henry Jenkins.

In past lives, she’s worked as a journalist, filmmaker and music producer. She has consulted with Turner Broadcasting, Comcast, BAC-Credomatic, Mesoamérica, HIVOS, UICN, amongst others.

Filip Szymczak

Regional Coordinator

Filip works currently as a Service Design Lead at Optum. He holds an MA in Management and Marketing and an MSc in Applied Digital Media.

He has over 12 years of experience working with companies in consumer products, financial services, telecommunications, public services, healthcare and charity sectors. Filip is fascinated by complex systems and processes and draws from people's stories and experiences to design better products and services.

Filip joined IxDA in 2010 and has been leading the Dublin chapter since 2011. He has been a core team member of IxDA Europe since 2015.

Sami Niemelä

Board of Directors

Sami is a design leader working at the intersection of systems, foresight and design. What he does daily is help teams, products and companies to become more resilient by making the right choices about their futures and business, and build teams, capabilities and organisations to support this in quest long term.

Over 20 years in the industry, he's worked on several continents, earning international patents, numerous awards and built exits to the largest companies in the world. He’s organised and spoken at numerous industry events ranging from co-chairing Interaction 16 in Helsinki to local meet-ups (IxDA Helsinki) to being invited to speak at at Google in San Francisco.

Currently, he is one of the founders and the creative director at Nordkapp, a strategic design and innovation consultancy based in Helsinki and Amsterdam, and working globally. He is also an exhibited artist exploring the human potential in generative networks and machine learning.

Pablo Honey

Board of Directors

Pablo is a designer and educator based in Brooklyn, NY focusing on digital media and its state of constant flux. He has worked throughout his career with design and technology at the pioneering agency DoubleYou in Barcelona as Design Director for clients such as Camper, Mahou, or Bacardi Group, then at R/GA New York as Creative Director for Nike, Google, Fossil, Volvo, or Samsung. In 2018 he joined Red Antler as Head of Product Design to build their digital practice. He currently works at Automattic.

Pablo has consistently helped both Fortune 500 companies and start-ups to capitalize on the transformation of advanced technologies and interfaces, from web, e-commerce, mobile apps, wearables, AI, VR, and a varied of forward-looking products and experiences.

His body of work has been showcased and recognized internationally in different Festivals and Awards, and he is often invited to share his passion for art, technology and design in forums like Ars Electronica, The New School/Parsons, or Istituto Europeo di Design among others.

Bettina Köbler

Regional Coordinator

Bettina is Lead Service Designer at McKinsey Berlin and co-founder of Designing for Children’s Rights, a non-profit organization that works closely with UNICEF to integrate children’s rights and ethics into design. She actively brings her service design skills to public sector design and is co-author of a handbook on public sector innovation. Bettina is contributing to IxDA’s mission since 2013, when she joined the IxDA Munich Chapter. Since then, she has led the chapter, joined the core team of IxDA Europe, and acts as Regional Coordinator for Europe. Prior to joining McKinsey, Bettina taught service design and design research at Munich University of Applied Sciences and worked as a strategic design consultant in various industries in Asia Pacific, Europe and the US.